Euforia
From zero social presence to #1 on the App Store in 24 hours with 2M+ views from only 8 videos.
The Challenge
When Euforia first came to us, they had nothing. Not even an Instagram account. No one knew they existed. Just a new nightlife app and a dream to become the go-to platform for clubs, restaurants, and events.
They didn’t have months to slowly build awareness. They needed attention fast.
Our Approach
We scripted a completely new style of videos designed to go viral. We didn’t just want views. We wanted people to feel like this app was everywhere.
We set up custom automations so that the moment someone saw a video, they could go straight to the App Store and download the app instantly. No friction.
And then… we launched the first video.
The Results
Within 24 hours, the app shot to #1 on the App Store. It stayed there for two months straight.
Over the next eight weeks, we racked up 2M+ views across all platforms. Every single video went viral. Not one miss.
The Impact
Our campaign didn’t just make the app go viral.
It changed the entire industry. Soon, every competitor, and even brands outside the nightlife space, started copying the style we pioneered.
In just two months, the founders hit their goal, a major investor acquired the company. They paused marketing to rebuild the app with fresh funding.