From irrelevant to 5.6M views in 30 days, a campaign now studied in universities.
The Challenge
When Davor came to us, he was considered politically dead.
He was so irrelevant, no major TV outlets or traditional media wanted to feature him. His Facebook page was inactive, Instagram was private, TikTok and YouTube didn’t even exist for him.
He needed a second chance, a way to reach people directly when the establishment had already written him off.
Our Approach
We threw out the traditional playbook and built a social-first political campaign unlike anything the region had seen before. Fresh strategy. Bold storytelling. A candidate speaking directly to the people instead of waiting for traditional media approval.
His first videos exploded, one hit over a million views and was soon everywhere: shared on TV, featured across online publications, and dominating social media feeds.
And we did it all organically. No media favors. Just a disruptive strategy and relentless execution.
The Results
5.6M views in a single month at the campaign’s peak
Videos dominating TV segments and online media coverage
The most talked-about political comeback in years
Campaign now studied in universities as one of the best digital strategies in regional history
We didn’t just put him back on the map. We reshaped political campaigning in the region.
The Impact
By election day, the story had flipped completely: from “politically dead” to “the candidate everyone was talking about.”
We gave him a platform when no one else would and turned that silence into the loudest political digital campaign the region had ever seen.
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